BT’s partnership with REGINA MARIA spans almost 15 years and is a byword for mutual trust and for how healthy, long-term relationships are built. It’s the partner that looks after the health of more than 7,000 BT employees, and since August it has also joined us in BT Store — an online hub showcasing non-banking solutions for entrepreneurs.

Beyond this partnership, let’s find out more about the REGINA MARIA Health Network. With more than 5,000 employees, it has earned a leadership position on Romania’s healthcare market thanks to the quality of its services and the number of medical units through which it serves over 2.8 million patients. REGINA MARIA also has a portfolio of more than 490,000 medical subscriptions.

The early days

It began with a cardiology practice in an apartment in Piata Unirii, founded by Dr. Wargha Enayati. Polyclinics followed, opened both in Bucharest and across the country, in an increasingly diverse and complex range of specialties. Very soon, a new concept appeared in Romania — corporate medical subscriptions — and the company became the first provider of medical services for such subscriptions.

In 2007, the private equity fund 3i, one of the global giants in the field, joined the shareholder base of Centrul Medical Unirea. The capital injection was followed by accelerated growth, with new openings and acquisitions of market players.

In the first part of 2010, the sale of a majority stake to the investment fund Advent International was completed — the largest transaction on Romania’s private healthcare services market at that time. With the merger with Euroclinic in early 2011, Centrul Medical Unirea became the REGINA MARIA private health network.

REGINA MARIA Health Network, in numbers

47 locations of its own | 5 hospitals | 4 day-care centers | 2 maternity hospitals | 8 medical campuses | 18 imaging centers | 21 diagnostic laboratories | its own stem cell bank | over 290 partner clinics

Ambitious plans for the future

In terms of growth and expansion, they remain focused on delivering quality medical services to as many Romanians as possible. They are opening or acquiring clinics, laboratories and hospitals, and want to consolidate their position as the leader in the quality of medical services.

And because a leader should assume a role in education and awareness — especially in healthcare — REGINA MARIA has several initiatives in this direction:

• www.reginamaria.ro – an educational platform with medical content developed by specialists and sections dedicated to highly sought-after topics
  
  
• with the launch of the new REGINA MARIA mobile app, they introduced online appointment booking for faster access to services
  
  
• access — via the mobile app — to the electronic medical record containing the patient’s full medical history
  
  
• Banca de Kilometri – a feature that encourages exercise and sport, where the kilometres you run can be turned into medical services (1 km = 1 leu)

REGINA MARIA & BT Store: solutions that complement banking for entrepreneurs

Today, studies show that healthcare benefits are the most appreciated and most sought after by Romanian employees, and through BT Store REGINA MARIA proposes medical subscriptions — at preferential prices — for SME teams, packages that can form part of their employee benefits.

The three main advantages for clients:

• Customization by company profile: corporate, SME, start-up, individual.
• Tailored advice via the Medical Advisor — a physician dedicated to each company — and periodic reports used to assess the impact of the subscriptions within the company and employees’ perception of them.
• Industry benchmarks — with relevant experience in each industry, they offer tailored solutions and know the key medical specifics.

Entrepreneurs visiting BT Store have the following dedicated offer from REGINA MARIA: