The Banca Transilvania Financial Group - through ERB Retail Services - and Flanco are launching a strategic partnership that brings customers financing solutions for purchasing consumer electronics and IT products. Customers receive a credit decision in no more than 10 minutes, in Flanco stores and on flanco.ro.

ERB Retail Services was acquired by Banca Transilvania together with Bancpost in 2018 and is now being integrated into BT Direct, the consumer finance company of the Banca Transilvania Financial Group. The two institutions are set to merge in the first part of this year. Flanco is one of the largest consumer electronics and IT retailers in Romania, operating in 96 cities with 135 stores and a strong online presence through flanco.ro, which is among the largest online stores in the country.

“Thanks to this collaboration, we will offer competitive, fast financing in Flanco stores nationwide, as well as on the online store flanco.ro. Flanco’s in‑store sales consultants are ready to provide customers with tailored solutions, drawing both on their extensive experience and on the financial products offered by ERB Retail Services: a broad range, with transparent costs and additional benefits. In practice, within 10 minutes Flanco customers can be approved for the financing that suits them, for the products they want to take home from the store.” - says Alexandru Andrei, Commercial Director, ERB Retail Services.

“Flanco’s mission—to make people’s lives easier and better through technology—would be much harder to accomplish without our financial services partners. We are glad to have found in ERB Retail Services, part of the Banca Transilvania Financial Group, a partner as committed as we are to meeting the needs of customers in the consumer electronics and IT market with simple, fast and competitively priced financing solutions” – says Oana Barbulescu, Services Manager, Flanco Retail S.A. 

The partnership between the two companies also marks the association of two strong Romanian brands, in the year when each celebrates 25 years of serving customers.