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1 million people visited the Intreb BT platform during the state of emergency

COVID INFORMATION
14 May 2020
READING TIME: 1 MINUTE
1 million people visited the Intreb BT platform during the state of emergency


Intreb BT was one of Banca Transilvania’s most visited communication channels during the state of emergency, with 1 million visitors making more than 2.7 million visits over two months, replacing trips to the bank. The peak was on April 14 this year, when the site had almost 23,000 visitors. In 2019, the platform was used by more than 2 million people.


The most sought-after information was about Banca Transilvania’s online banking solutions and the measures to support customers affected by the current social and economic context.

 

33% of the more than 1 million people who visited the platform were aged 25 to 34. The phone was the preferred way to look for information, accounting for 75% of visits. Most visitors were from Bucharest, Cluj-Napoca and Timisoara.

 


Intreb BT is an online search tool that helps anyone learn more about Banca Transilvania’s products and services, as well as what to do in their interactions with the bank depending on the situation. How to find your IBAN, how to activate the BT Pay app, what the CVV code on the card is, how to open a NEOcont, and how to use Star loyalty points are just a few of the more than 1,500 questions and answers available on Intreb BT.

 

 

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