Banca Transilvania, Romania’s largest bank, and CallVU, a company providing innovative omnichannel solutions, announce a new partnership that gives BT customers a new digital experience through mobile self-banking. 

As a result of this collaboration, Banca Transilvania is launching BT Visual Help, an option that lets retail customers manage their cards easily, 24/7 and free of charge, by phone. With BT Visual Help, retail customers can temporarily or permanently block a card, request reissue after a permanent block, and change card transaction limits. The launch follows a pilot period in which the feature has already proved successful: over 10,000 of the bank’s customers used BT Visual Help over two months.

“Our business priorities are to accelerate adoption of digital services and deliver positive experiences for our customers. CallVU was a great fit and brought exactly what we wanted: a solution to digitize customers’ interaction with BT’s call center, which helps us take another step in our strategy to focus on technology and build the bank’s digital brand,” says Gabriela Nistor, Deputy CEO - Retail Banking, Banca Transilvania.

“The objective of the CallVU Digital Engagement solution is to digitize services to achieve the highest possible level of customer satisfaction — from complex, mission-critical processes to everyday banking. Our collaboration with the Banca Transilvania team delivers on these goals through a close partnership that includes joint planning, ideation and implementation,” says Ori Faran, CEO and founder, CallVU.

CallVU provides an omnichannel platform that guides callers to digital self-service to complete specific actions on their phone. It also helps them reach call center staff, fill in forms and send documents, enabling real-time communication through digital collaboration.

BT Visual Help: banking without visiting a branch

To access BT Visual Help, Banca Transilvania customers should call 0264 30 80 28, follow the prompts in the recorded message, then open the link they receive by SMS.

BT Visual Help will soon add more features for both retail customers and entrepreneurs.

Banca Transilvania & CallVU

About Banca Transilvania

Banca Transilvania is Romania’s largest bank by assets and the cards market leader. BT has over 3 million customers, 500 locations and 8,000 employees. It is the only Romanian banking brand included in the Brand Finance 500 ranking (2019 and 2018). Banca Transilvania’s success story began 25 years ago in Cluj-Napoca, Romania, with a team of 13 and a single branch. www.bancatransilvania.ro

About CallVU

CallVU, a leader in digital customer engagement, helps global companies increase operational efficiency and deliver positive customer experiences through digital transformation. CallVU’s advanced platform is deployed by major companies worldwide and supports them in automating a broad range of services, sales and customer support processes. By turning every customer interaction into customer engagement, CallVU solutions enable companies to increase usage of digital content, resolve customer requests faster and improve sales conversion. www.callvu.com

Press contacts:

• BT: Laura Petrehuş, Deputy Communications & PR Director, laura.petrehus@btrl.ro
• CallVU: CallVU: Roee Halfon, VP Professional Services, Roee@callvu.com